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YUP are a group of Young Unprofessionals bored of the status quo and tired of following a system.

We are a creative marketing agency. We build brands, orchestrate online and offline marketing campaigns, and connect business with creativity.

Our team haven't just had a foot in the door,
they've kicked it down.

While most people have had their heads down studying for the past 15 years, our team has been out living it; building up a huge network of contacts, learning the ropes and flexing their creativity.


Our team haven't just had a foot in the door, they've kicked it down and made a name for themselves in sectors like music, gaming, graphic design, social media, digital marketing and sales. All without a piece of paper granting them access.


We challenge ourselves and the way people think about marketing in 2020. Other companies can have the middle ground. The safe space.